Billy's Blog

If you’re a subject matter expert turned business owner, here’s the framework I recommend you follow. It’s called Expert Mountain. You, the expert (or guru), sit at the top of the mountain. You’ve

I’m a fan of this new creator economy, but I’ve always struggled with it from a business model perspective. I’ve always preferred the (related) expert industry. Why? Well, I like

…your email list. The original saying, of course, is “All roads lead to Rome.” It’s a phrase that was repeated over and over again by my high-school Latin teacher, Mrs.

I’m personally not a fan of the Coors Light, but I respect the heck out of its brewers. Why? It’s impossible to hide a flaw in Coors Light. That beer

“I want to outsource my marketing.” Oh boy. When I hear these words, I know the entrepreneur I’m speaking with is in for an uphill battle. You can outsource many

I’ve got an awesome barber here in San Diego. His name is Bobby. We talk a lot about entrepreneurship. Last time we spoke, he was grumbling about all his competition