The Goal Equation

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I was doodling on my iPad, trying to come up with an equation for The Sword of Courage, The Shield of Humility. And how courage and humility help you reach your goals. Here’s what I came up with.

Maximize courage and humility. Minimize arrogance.

It’s as simple as that. And as difficult.

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About the Author

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Billy Broas

Billy is the founder of The Five Lightbulbs®.

He got into marketing his late 20's, when he left his career at an engineering company to run his online business. He’s consulted on messaging to top entrepreneurs, including Tiago Forte, Ryan Deiss, and Leila Gharani.

Billy lives in San Diego with his wife, their two children, and an abundance of tasty Mexican food.